EPISODE 59 – IBM Innovate and the Art of Telling the Customer Story
PODCAST LINK: http://podcast.discoposse.com/e/ep-59-ibm-innovate-and-the-art-of-telling-the-customer-story/
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Fresh off of the IBM Innovate event, this episode shares some of the event highlights and also explores the value and power of the customer story. This the the “Why?” of any technology solution.
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