Nik Parekh is a founder and author of the new book The Future of Extraordinary Design. As Design Strategy Lead for Samsung, Nik bolstered earning potential by $35B by contributing product management to ‘go to market’ 17-person team for 4 separate ventures.
We discuss the values and vision of great human-centered design and how empathy is not just a buzzword when it comes to understanding how to build great products. Nik shares great insights for product managers and creators everywhere.
Listen to the episode here: https://discopossepodcast.com/episode-115-human-centered-design-and-why-ux-is-not-just-software-its-people-featuring-nik-parekh/
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